Roundup of good advice: digital strategy for authors

The first issue in the regular series of Roundup of Good Advice:

San Francisco writer and public speaker Kevin Smokler was recently named VP of Marketing at Byliner, and his earlier series that he wrote while CEO of BookTour.com has valuable insights and advice: ~~Book Promotion Series on BookTour.com~~. The series of 10 posts ran from July 2010 to April 2011. UPDATE: Sadly, BookTour.com folded. But the article series is still available on Kevin Smokler’s blog — you can find them listed on this search results page: Book Promotion Series on KevinSmokler.com.
Holly Bodger gives us an offering of sage advice on the importance of consistency in an author’s digital presence: “Digital Media Strategy for Authors“.
Kathleen Ortiz on a web site strategy for authors: “Author Web Sites: The Basics“.

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